Swindon Town have sold striker Jake Tabor to Hemel Hempstead Town of the National League South for an undisclosed fee. The 22-year-old completes his permanent switch one year after joining the League Two side from Amersham Town, where he scored 127 goals in 91 Combined Counties Premier Division North games.

What happened to Jake Tabor at Swindon Town?

Tabor arrived at Swindon Town in 2025 after impressing Ian Holloway during a trial. He made 14 substitute appearances for the first team but spent most of his time away on loan. His spell at Bath City in the National League South proved productive, while his time at Eastleigh in the National League did not go as planned. Holloway confirmed the departure on Thursday, stating it was in everyone’s best interests for Tabor to play regular football elsewhere.

Why did Swindon Town sell Jake Tabor?

Holloway explained that Tabor’s focus had shifted away from football. The manager said Tabor believed he needed "other things" and had been media-led in his approach. Holloway added that without games, confidence was hard to build, and he regretted allowing Tabor to leave for Eastleigh. The club now faces a gap up front as they prepare for the new season in League Two, where they finished ninth with 75 points last time out.

What’s next for Swindon Town?

With the new campaign yet to start, Swindon Town will look to regroup after a difficult end to the 2025-26 season. Their last result was a 1-2 loss to Chesterfield on May 2, 2026, and they have lost four of their last five games. The club has struggled to add new signings in recent weeks, hitting the post in pursuit of targets. As of July 24, 2026, Swindon Town sit ninth in League Two with a +11 goal difference, 12 points behind Bromley in the title race.